Startup Dealflicks Offers Discounts for Movie Tickets, Concessions

With the cost of U.S. movie tickets rising, one startup is looking to revolutionize the market by allowing theatergoers to buy tickets for 30 percent to 60 percent off. And theater owners are beginning to buy in.

Dealflicks, a San Francisco-based company, is looking to do for the movie theater market what Hotwire.com and Priceline.com have done for the travel sector. Dealflicks CEO Sean Wycliffe recently told CNBC’s “Squawk on the Street” that 88 percent of movie theater seats are left vacant — a void Dealflicks hopes to fill.

Dealflicks now offers discounted prices for movies and concessions at roughly 100 locations nationwide. Participating movie theaters set the discounted prices, which are available in real-time through their website and smartphone apps — letting venues sell otherwise-empty seats while keeping full control of show times and pricing.